Our story
"You can't buy happiness, but you can buy candy, and that's the same thing..."
Taken in 1989 in the add on, Mimi Blymier makes her famous Village Variety candy cube, inspired by a small convenience store, Village Variety, located in Etna, Maine. Village Variety candy production had reached a peak of 33,874 per day.
William Henry Blymier II poses for a picture taken behind his Jordan's Munchies, getting its name from Jordan's Snack Bar in Ellsworth, Maine. Jordan's Munchies production had reached an astonishing peak of 48,972 per day, the highest of all eight candies.
Origin
In a small bakery at Village Variety near Lake Street in Etna, Maine, Loonie Goonie’s first ever candy was first popularized and on high demand in 1984. William Henry Blymier II attempted a new Boston Cream Graham Cracker Crust pie in 1973 for his newly engaged fiance at Village Variety, Etna, Maine. Experimenting, he uses the Loon mold by accident and rushing to place a small bag of six almonds on the counter across from him for a cookie, they slip out of his hands and fall into the pie. Coping with his slight mistake, William throws peanut butter crisp on top and uses the stovetop to melt some white and dark chocolate to drizzle on top. After baking for twenty minutes, he notices something very strange. The pie evolved into a 3D Loon with the perfect pattern and is given to his fiance with a nice dinner before the shop closed. The pie was so good that his generous wife Mimi shared it with her customers. She called it “The Loonie”. Each day Blymier received calls for the Loonie and eventually spread to Bangor and Bar Harbor Maine. By the time 1984, demand had spread all throughout Maine and into New Hampshire, causing William and his wife to add onto their convenience store and start a business. Between the years of 1984-1999, seven other delicacies had been made consisting of the Brown Moose Bar, the Maple Lobstah, Leave No Trail-ios, Village Variety, Swim Swam Swummies, Jordan’s Munchies, and the White Shark Chewy.
Our First Production
“Blymier called upon his Boston Cream Graham-Cracker Crust Pie and his lovely generous wife to create his first widely-known candy bar production—The Loonie—in 1984.” The Loonie is a mixture of soft whipped chocolate and a roasted almond center, coated in a rich peanut butter crisp. This production is then dazzled in white chocolate and milk chocolate to match the loon pattern and finally enrobed in a custom caramel coating.
A Tragedy
In 1999 Blymier passes away a slow but peaceful death and the recipe is lost. His wife, poorly ill as well, soon passes within the next three months from cancer. The company was in a decline. The next three years were the most important. William III, Blymier's son, rejuvenated the company in 2003 after searching countless days. To this day William III does not speak of where he found the recipe. Historians say this is a mystery left untouched, and always will be. One regular customer's theory suggests that William found the recipe in his mother's heart necklace, a valuable piece of jewelry given to her by her husband when they first met. To this day he continues to proudly work for LoonieGoonie Candy Company with his granddaughter Brooklyn Blymier, selling more products than ever.